Paul Woodhouse

OK, Google Home is Quite Awful

Google Home was supposed to be the smart speaker & personal assistant to end all others. But did it fall flat? Find out why with our review.

December 2, 2016
Paul Woodhouse

Brexit, Google Trends, and the Media Misuse of Search Data

Were Britons really googling, "What is the EU" after they voted on the referendum? Here's how a misuse of search data and a misunderstanding of search intent formed a perfect media storm. 

June 30, 2016
Paul Woodhouse

Google Removes Right Hand Column Paid Ads. Here's What You Need To Know.

Google is changing up the paid search layout on SERPs pages. Here's exactly what's changing and how it will affect paid search campaigns and organic SEO performance.

February 29, 2016
Paul Woodhouse

Welcome to the New Search: Let Google Google That For You

With the introduction of RankBrain, Google rolled out an algorithm that teaches itself how to search. By combining both search and A.I. research departments under new head, John Giannandrea, Google is confirming that machine learning and artificial intelligence will drive its future search experience.

February 18, 2016