Danielle Walton

The Best Productivity Apps on the Market

I am a gigantic fan of to-do lists. I love the enjoyment that comes with checking that box or drawing that line. Early in my career, I had an amazing manager who picked apart how I managed my to-do list. And rightfully so, because mine had some major shortcomings. Her productivity system became my system, and I’ve used it ever since.

Katie Cunningham

How to Make Excel Spreadsheets Your Mom Would Be Proud Of

Do you ever find yourself frustrated with Excel when creating spreadsheets? Do you wish you could customize data more quickly and efficiently? Our resident (self-proclaimed) Excel Nerd covers several simple ways to make your reports more exciting and impressive.

September 19, 2016
Jake Kaufman

24 Takeaways from Content Marketing World 2016 You Should Care About

The 2016 Content Marketing World Conference attracted over 4,000 marketers and more than 550 companies to Cleveland last week. The purpose: campaign for content marketing. The theme: Star Wars. The outcome: endless inspiration. Our Content Director Jake Kaufman discusses 24 takeaways he got from CMWorld 2016.

Marisa Catalino

15 Stats that Prove Email Can Increase Your Holiday Revenue [Infographic]

Ecommerce planning for the holiday season is incredibly involved and can quickly become overwhelming. Some may wonder whether their efforts are truly worth it in the long run. We designed this infographic to help you visualize just how effective email marketing can be for your business this holiday.

September 13, 2016
Danielle Walton

Ecomm, Email, & Holiday: How To Get More Out Of Your List This Holiday Season

Holiday email is about much more than sending a few promotions and offers for Black Friday and Cyber Monday. Here’s how to get the most out of your list this holiday shopping season.

Marisa Catalino

21 Ways to Enhance Your LinkedIn Business Page

LinkedIn is the world’s largest professional social network. It has massive potential to help connect your business with prospective clients, partners, and future employees—if used correctly.

Justin Spring

The Panera Guy Lesson: Why Rankings Are Irrelevant to SEO in 2016

Are rankings really worth chasing in today’s personalized search experience? Here’s my take on some pretty shoddy, albeit too common, SEO advice.

August 24, 2016
Dave Ringler

Staying Ahead of the Technology Curve with Adept's Code Challenge

Adept is dedicated to keeping our internal dev team up to date with the latest tools and technologies—the goal being to expand our knowledge, and support our projects and clients by staying as far ahead of the curve as possible.

Gail Sech

Our Reaction to Being Named to the Inc. 5000 & Fast 50—in GIFs

We got some big news this week. And we’re reacting in the best way we know how—well played GIFs.

August 17, 2016
Josh Grashin

3 Big Drivers of PPC Cost & How to Plan for Them Effectively

While competitive, PPC can be a profitable channel. Here’s what influences click costs, and how to plan a profitable strategy accordingly.

August 17, 2016